Amplify Blog

In this article, we explore what cohort analysis is, how to conduct it, key metrics and its advantages compared to traditional analytics.

In this guide, we will delve into the basics of promotional codes, their role in marketing strategies, and how to use them effectively.

In this guide, we explore the components of order fulfilment, different fulfilment strategies, and how to choose the right strategy.

In this guide we explore the importance of customer retention and the key elements of a successful eCommerce retention strategy

Post Purchase Email Campaigns nurture your relationship with customers after a purchase, enhancing their overall experience and repeats sales

In this article, we will explore ten effective eCommerce growth tactics that can help take your online business to the next level.

Understanding the importance of repurchase rate and implementing effective strategies to improve it can improve profitability.

Winback campaigns are a series of targeted communications customers designed to incentivise them to make a repeat purchase.

In this guide, we look at key components that make up a robust eCommerce tech stack and provide step-by-step instructions on building one.

In this guide, we explore the importance of lead generation in eCommerce, and how to measure the success of your lead generation efforts.

eCommerce holiday campaigns provide an opportunity to engage with customers, create brand awareness, and increase conversions.

In this guide, we will explore the essential steps to finding a dropshipping supplier that meets your business needs.