Amplify Blog

This article reveals the secrets on how to run sales and promotions, while maximizing the growth of your eCommerce business.

Explore the basics of pay per click marketing, why it is essential for eCommerce, and how you can maximize its potential to grow your profits.

We will delve into the intricacies of inventory forecasting, the key components, types of forecasting models, steps, and challenges.

Two key terms that often come up in discussions eCommerce about profitability are gross profit and net profit.

In this article, we will explore the importance of post-purchase upsells, how they work, and strategies for implementing and optimizing them. We will also discuss common challenges faced during upselling and the key metrics for evaluating the success of upselling efforts.

We explore the concept of customer acquisition cost, explore its components, discuss how to calculate it and provide strategies.

Lifetimely integrates with Amazon! Get live daily P&L reporting, measure the impact of your Amazon ads and leverage complete historical data for both Shopify and Amazon, on one platform.

Amp is a platform of interconnected, high-performance solutions, built to power and scale eCommerce businesses, without the headaches.

This blog focuses on Average Order Value (AOV) and how boosting AOV can be beneficial for your eCommerce business.

Is customer lifetime value a vanity metric? How can eCommerce brands leverage repurchase rate and time between orders to make LTV actionable.

Thinking of shipping packages with Auspost? Here’s a guide on posting costs and how to set up a shipping policy.