Amplify Blog

This blog guides you through the process of setting up an eCommerce store with a Click and Collect offering.

Discover why cohort analysis is the most reliable method for calculating customer lifetime value. Learn how it outperforms averages and moving totals for LTV.

Lifetimely's Amazon LTV report helps your understand the true value of your Amazon customers and to make data-driven decisions.

This article explores the importance of eCommerce metrics and delves into various categories of metrics that are essential for tracking.

In this article, we explore strategies and techniques to increase AOV and make the most of every customer interaction.

Lifetime value (LTV) is an important metric that helps businesses measure the value of their customers over a specific time period.

In this article, we explore the importance of post purchase conversions, key metrics to track and effective strategies to boost conversions.

In this article, we will explore the importance of LTV, key factors that influence it, effective strategies to increase Shopify LTV.

This article will delve into the various strategies and best practices to improve warehouse efficiency and ultimately reduce costs.

This article looks at the key components of eCommerce accounting and explores the importance of accurate accounting.

Let's take a look at the definition of eCommerce margin and markup, how to calculate them, and the relationship between the two.

This blog looks at the importance of a streamlined checkout process and discusses strategies to optimize it.