Jun 12, 2024

12 Best Shopify Apps for Clothing & Fashion Stores.

Shopify has quickly become the go-to eCommerce platform for fashion brands – big and small. After all, it is one of the best places to find apps for clothing and fashion stores. Shopify’s powerful features, perceptive interface, customization options, and scaling make it a popular choice for building a successful store. Additionally, Shopify has over a million merchants on its platform and around 25% of these stores fall within the fashion industry. With this many merchants in the industry, a common concern is how to stand out from the crowd.

To unleash your store’s true potential, it’s often essential to integrate the right Shopify apps that give you the edge you need in this competitive market. Here, we will explore Shopify apps, specifically focusing on the top 12 must-haves to elevate your clothing, fashion or accessory store.

Why is Shopify Good for Fashion Stores?

Shopify empowers fashion and accessory eCommerce by offering compelling features:

  • Customization – flexible themes and design options so you can craft an online store that mirrors your brand’s distinct aesthetic.
  • Reliability – a secure, cloud-based platform that can be accessed through any compatible device. This will allow you the flexibility to run your business anywhere you are.
  • Scalability – it is capable of handling traffic growth to accommodate the expansion of your brand.
  • SEO-friendliness – helps your products rank well in search engines, for the purpose of boosting visibility.
  • Secure payments – integrates well with payment gateways 

Whether you’re new to fashion eCommerce or you have a giant customer base already, Shopify is an excellent pick for your fashion and accessory store.

What Should You Look For when Choosing a Shopify App for Fashion?

With so many options in the market, selecting the best Shopify apps should be thought through carefully. Here are some factors you should keep in mind:

  • How does the app address a specific need or pain point for your store?
  • Will the app integrate with your existing tech stack?
  • Does the platform developer offer personalized, prompt support?
  • Could the app affect the loading time or SEO?
  • Will the setup be easy or any code required?
  • Is there a free trial period?

The 12 Best Shopify Apps for Clothing Stores

Now, given the above, let’s explore a curated selection of the top Shopify apps designed to supercharge your fashion store:

  1. Upsell by AMP

    Shopify rating: 5/5

Upsell by AMP allows you to supercharge your fashion store by providing fully customizable upselling at product pages, cart, checkout and post purchase. This will help you suggest relevant clothing and accessories to the consumers interests at any point of their buying process, increasing brand awareness, product understanding, and profit. Not only that, but Upsell by AMP also helps optimize real-time performance, giving you all the data you need to grow your business. 

5/5 Review by ingarden: the app is very easy to use and intuitive. the support team is also wonderful and quick to respond within the app chatbot as well as via email when they are offline (which is actually rare!) I highly recommend this app as it is highly customizable for such an easy quick add app so anyone can use from a first time shopify owner to an experienced multi-store owner.

  1. Loox Product 

Shopify rating: 4.9/5

Reviews for a fashion brand are very important. The potential customer wants to know if the product is worthwhile and whether it looks as good in person as it does online. As a result, Loox is an app that allows you to automatically collect product reviews from your customers in addition to using photos and videos, without slowing down your site. As a result, in using this app, it will give the consumer a discount incentive for these reviews, which will increase revenue, product trust, and brand awareness.

5/5 Review by BioSource Nutra: They make it easy to set up a robust review system. Lots of flexibility. Love that they allow video review capture. Always fast to respond to support requests. I had a question that support rep Jemuel addressed quickly which allowed me to generate review links for specific products.

  1. Buzzbassador

Shopify rating: 4.9/5

If you are looking to automate your affiliate marketing work with influencers and build brand ambassador campaigns, this is the app for you. Buzzbassaddor is an all-in-one tool for launching ‘buzz’ about your fashion brand. This can help you create a strong marketing strategy and generate interest via TikTok creators, while sharing existing customer reviews and what’s more, build referrals. 

5/5 Review by Gymratsclub: The application is an all-in one tool every business owners that have ambassadors need. Perk: The customer service is amazing: Fast support from A to Z any time needed.

  1. Reviews.io

Shopify rating: 4.7/5

Reviews.io collects, manages and displays product reviews from various sources and turns the photo and video reviews into shoppable UGC galleries. This app can assist your post-purchase needs and click through rate by processing the reviews and company’s reputation on multiple platforms, sending automated requests and surveys, while boasting integration with over 50 eCommerce tech stack. 

5/5 Review by Sonic Dental: The best reviews app out there. The customer service is fantastic too – Maddox, Daniel… all top class and really help make this a great business / app to use on your store. Highly recommended.

  1. Kiwi Size Chart & Recommender

Shopify rating: 4.7/5

Purchasing clothes online can have some issues – like with sizing. Some outfits are not as well fitted as others, even within the same store. Kiwi not only offers customizable size charts to match your online store, but also allows customers to enter their own measurements to improve customer experience and reduce return rates. 

5/5 Review by PLAINANDSIMPLE: Excellent customer service and very quick to respond. Would highly recommend their app. Thanks

  1. LookBook

Shopify rating: 4.9/5

If you are looking at releasing a new collection that is photo-heavy, this customizable app can create a stunning shoppable gallery. LookBook automatically detects the products and configures the images to grid, slideshow, slider or collage mode. This makes it so easy for shoppers to browse through your products without slowing down your page. 

5/5 Review by Jarbo: We’ve used this app on our store for years now and I greatly enjoy using it! When I’ve had issues or questions, the customer service is quick to provide answers and help. It is easy to use and update, and I enjoy the way it is styled to match the theme of our site. Customers have told us they enjoy seeing this page on our site! Would recommend!

  1. Smile: Rewards & Loyalty

Shopify rating: 4.9/5

Creating a loyalty program with customers is very important to growing a clientele and constant revenue stream. When using Smile, you can encourage customers to return by rewarding them with points for their buying behavior. In essence, you can build emotional trust through emails, referral programs and VIP programs fully customizable to fit with your brand’s aesthetic. This can help you save on costs, increase sales, repeat purchases and nurture brand loyalty.

5/5 Review by Fabulous Planning: We’ve used Smile Loyalty & Rewards on our website for well over 2+ years now, and we’ve never regretted a single month. Just recently, I had help from one of the support colleagues “Joana” and they were so fabulous! They not only helped with our issue, they went above and beyond, and left us very pleased with Smile’s services. So long as Smile keeps offering this outstanding service, they have a dedicated customer in us!

Thank you!

  1. Lifetimely by AMP

Tracking your store’s data is a necessary addition to understanding your customers wants and needs. With this in mind, Lifetimely by AMP equips brands with insights and reports for scalable business decisions and product analytics. Furthermore, it can help you handle shipping, advertising costs and product orders. Additionally, this app can help you calculate your customer lifetime value (CLTV), revenue trends and social proof analytics. 

5/5 Review by GROOM: I am impressed at how Lifetimely transfers raw data into intelligible graphs and charts that intuitively spark reflexion on how and where to improve the business. Support is excellent too. Well done guys!

  1. Intelistyle

This app has been used for some of the biggest fashion brands in the world, and received an award for their AI technology. Intelistyle generates automatically personalized recommendations and styling advice from an AI stylist. Upselling is also an added feature on this app, increasing your store’s revenue and customer experience.

  1.  Rise: Gift Cards

Shopify rating: 4.8/5

Rise.ai is a gift card and store credit platform that provides you with solutions to earn rewards, referrals, refunds and loyalty programs. As a result, this can help build trust and bond between the customer and your store. 

5/5 Review by Hope & Henry: their customer service is extremely helpful and quick to respond! 

  1. Booster SEO & Image Optimizer

Shopify rating: 4.9/5

Optimizing your store is paramount to hitting the high ranks of Google search. In other words, the higher your store is on the list, the more aware a potential customer is to your products. By using Booster SEO, you can improve your scores easily, so that you don’t have to worry about images, load speed and traffic. 

5/5 Review by The Music Gallery: The app works well and offers multiple tiers of service depending on your needs. We have been using it for years and therefore had no need to use a different service. They are also very attentive when it comes to customer service. I just received help from Jon who was fast, and efficient, and friendly as well! This is a great app for saving time and money, add in the great customer service and it’s impossible to beat!

  1. Printify: Print on Demand

Shopify rating: 4.8/5

Offering some of the lowest prices in the industry for printing, Printify has over 900 products, with quality brands in apparel, home decor and accessories. This is a simple solution for the purpose of printing one-of-a-kind products.

5/5 Review by System 6 Productions: So easy to use & set up & literally within a few hours I had merchandise fully branded & ready to sell to the public, I really can’t say anything bad about the experience so far .. can’t believe I didn’t do this yrs ago

In conclusion, these apps will help your business grow to be successful, trustworthy and a respected fashion brand. It’s important to find the right fit so that your store has everything it needs to be fruitful.

Optimise your Shopify store.

Neeta is the Content & Community lead at AMP. She has over 8 years experience in eCommerce marketing having previously worked for TradeGecko.

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