Neeta Nelson
Neeta is the Content & Community lead at AMP. She has over 8 years experience in eCommerce marketing having previously worked for TradeGecko.
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Increase Sales This Mother’s Day for Your Shopify Store: 8 Top Tips and Apps to use!
Mother’s Day is a prime opportunity for Shopify stores to capture the hearts of gift-givers and increase your Shopify store sales. With thoughtful planning, strategic marketing and promotions, you can make this Mother’s Day sale your most successful yet. Whether you sell jewellery, beauty products, home goods or personalized items, there is a way to…
CAC vs CPA: Understanding the Key Differences and Benefits.
Understanding their definitions, differences, and benefits of CAC and CPA can help businesses make informed decisions.
Understanding the Difference: Lifetime Value (LTV) and Customer Lifetime Value (CLV).
Two very confusing abbreviations seem to get lost in translation because they seem so similar – Lifetime Value (LTV) and Customer Lifetime Value (CLV). LTV and CLV are two different ways to understand the financial health of your customers and your online store. Understanding how to use these two metrics will help you make strategic…
Checklist: How to Build a Shopify Checkout Flow That Converts
Your online store has been carefully crafted. Your store is an experience for visitors to view your products and lead them to a completed purchase. But, just like a supermarket with a slow checkout lane, an imperfect checkout flow can stop even the most eager shopper. In this article, we provide a checklist that will…
Leverage the Power of Shopify Plus Checkout Customization.
While a well-designed Shopify store and product offerings are vital to your business, checkout experiences are often overlooked. Many Shopify users might not be aware of the extensive customization options available. By elevating your store with Shopify Plus Checkout Customization, you can transform a mundane step into a strategic opportunity. In this article, we will…
How to Upsell on Shopify – 8 Proven Tips
Do you ever feel like your Shopify store isn’t meeting the income you planned? You have engaged customers that are ready to buy with the potential to spend more, but there’s a slightly stagnant average order value (AOV)? Well, in this article we’ll transform your Shopify store to a force of powerful suggestion through upselling.…
What are Pre Purchase Upsells on Shopify?
Are you looking for a new way to increase you average order value? Pre purchase upsells on Shopify are a secret weapon that you can use to boost sales and leave competition in the dust. As online shopping continues to grow worldwide, with projections of 22.6% of total retail sales being conducted online by 2027,…
How to Add One-Click Upsells to Shopify?
As a Shopify merchant, you have been dedicated to growing your online business. You have learnt how to build your website, optimize it, perfect a product listing and design it all according to customer demographic. But finding new ways to increase your average order value and drive higher sales without increasing the cost of acquisition…
Shopify Plus vs Shopify Advanced: Which is right for your store?
What is Shopify Plus? Shopify Plus is a platform built by Shopify with features and functionality that are typically required to run larger, more complex businesses. It is suitable for companies that are already well established or that are looking to scale up quickly and create an impressionable brand image with speed. Shopify Plus is…
How much does Shopify Plus cost?
Shopify Plus is more robust than Shopify with a focus on custom everything- so what does using the platform look like?