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Lifetimely vs BeProfit (2026)
BeProfit tracks your profit.
Lifetimely's Profit Agent finds it and acts on it.
Powered by $100B+ in GMV across 45,000 Shopify stores.
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Compare Pricing
| 4.8 · 493 reviews |  4.2 · 186 reviews | |
|---|---|---|
| Free tier | $0, up to 50 orders/month | No free plan |
| Entry price | $79/month, up to 500 orders/month | $49/month, 450 orders, 1 store |
| Mid-tier | $149/month, up to 3,000 orders/month | $149/month, 1,700 orders, 1 store |
| Growth tier | $499/month, up to 15,000 orders/month | $249/month, unlimited orders, unlimited stores |
| Top tier | $999/month, 25,000+ orders/month | Enterprise ($249/mo) is the ceiling |
| Pricing is based on | Order volume | Order volume and store count |
| AI agent included | On every paid plan | Not included |
| Book a Demo |
At the same $149/month price point, Lifetimely covers 3,000 orders a month. BeProfit's equivalent plan covers 1,700 and caps you to a single Shopify store. Multi-store support requires BeProfit's $249/month Enterprise plan.
Compare Features
| Features | 4.8 · 493 reviews | 4.2 · 186 reviews |
|---|---|---|
| Daily Profit & Loss (COGS, fees, shipping, ad spend) | | |
| Predictive LTV | | Historical LTV only; Ultimate plan ($149/mo)+ |
| CAC & payback period | | |
| Cohort & repurchase-rate analysis | | Ultimate plan ($149/mo) and up only |
| Multi-touch attribution | | UTM attribution only; Ultimate plan+ |
| Custom dashboards | Every plan including Free | From Pro ($99/mo) up |
| AI agent that executes actions | Profit Agent | Dashboards and reports only |
| Amazon data | Add-on, +$75/month | Included in supported platforms |
| Shopify App Store rating | 4.8 (493 reviews) | 4.2 (186 reviews) |
| Book a Demo |
Why Lifetimely
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An agent that acts, not just a dashboard
BeProfit shows you what your P&L looked like. Lifetimely's Profit Agent monitors your store 24/7, diagnoses what changed, proposes a plan with reasoning, and executes it within the guardrails you set. Nothing ships without your approval, but you're no longer the one driving every step.
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Built on $100B+ in GMV across 45,000 stores
The Profit Agent already knows what good looks like for your type of business. A consumable brand at $12M looks nothing like an apparel brand rotating 400 SKUs a season. That's collective intelligence no dashboard-only tool can match.
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More order headroom, no store tax
At $149/month, Lifetimely covers 3,000 orders a month. BeProfit's equivalent plan covers 1,700 and still limits you to a single Shopify store.
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A free plan, not just a free trial
Lifetimely is free to install and use for stores doing up to 50 orders/month, no credit card required. BeProfit's cheapest plan starts at $49/month with no free tier at all.
Pricing
Lifetimely vs BeProfit: Pricing
BeProfit's pricing is set by two things: your order volume and your store count. Its Basic, Pro, and Ultimate plans — $49, $99, and $149/month — each cap you to a single Shopify store; running a second store means jumping straight to the $249/month Enterprise plan, whether or not you actually need more analytical depth. Lifetimely charges based on order volume alone, with a free plan up to 50 orders/month and paid plans starting at $79/month for up to 500 orders. At the $149/month price point where both products sit head-to-head, Lifetimely covers roughly 76% more order volume than BeProfit's Ultimate plan.
Profit tracking vs. profit action
Lifetimely vs BeProfit: Profit tracking vs. profit action
BeProfit answers "what was my margin yesterday" — real-time P&L broken down by order, product, country, and platform. Lifetimely tracks the same core numbers on every paid plan, then adds predictive LTV, CAC and payback period, and cohort and repurchase-rate analysis as standard, not as an upsell. The Profit Agent takes it further: it turns a finding into a proposed action, with the reasoning attached, that you approve before it runs. BeProfit tells you what happened to your margin. Lifetimely tells you what's about to happen to it, and what to do next.
AI that acts
Lifetimely vs BeProfit: AI that acts
Both companies now talk about AI. The difference is what it actually does. Lifetimely's Profit Agent monitors your store continuously, diagnoses what's changed, plans the next action with reasoning, and executes it within guardrails you set. BeProfit's AI surfaces patterns inside its dashboards. Useful, but the loop stops there. You still have to decide what the pattern means and go do something about it yourself.
Growing DTC brands
Lifetimely vs BeProfit for growing DTC brands
Most brands run the performance cycle themselves: check what happened, work out why, decide what to do, brief someone to execute, come back later to see if it worked. BeProfit is built for the first step of that cycle — it's a clear, real-time view of expenses and profit. The other four steps still fall on you. On top of that, BeProfit's structure adds friction as you grow: cross a single-store setup and you're pushed straight to its $249/month Enterprise tier, regardless of whether your reporting needs actually changed. The Profit Agent is built for the whole cycle. It finds the opportunity in your P&L and cohort data and executes within the guardrails you set, at any store count your plan supports.
Chosen By The Leading Brands
Here's what our customers have to say
"Lifetimely elevated our strong analytics foundation with granular, product-level intelligence to map customer journeys. This clarity helped us refine our marketing and subscription pathways, leading to faster decision-making and even smarter capital allocation as we grow."
"Lifetimely allows you to build custom dashboards based on what your needs are for the business. So I, as a retention marketer, have my own retention dashboard. The growth marketer, CFO, and CEO have their dashboards. There's literally something for everyone."
"Amazing app that brings together data in a really easy to understand way. If you are tracking new and repeat customers with a focus on lifetime value then this is a must. Customer service is extremely communicative and efficient."
"A powerhouse of an app at an amazing price! We've used Lifetimely to help determine more accurate budget and sales forecasting. Setting up was a breeze and the support has been timely. Can't wait to see what more they add!"
"Lifetimely has become our most important app in regards to tracking profit vs loss for our retail website. This allows us to make realtime, data based decisions. On top of that, the support team at Lifetimely are amazing!"
"I LOVE Lifetimely. I've used it for years. It is such a powerful tool that help me understand my consumers more, purchasing behavior and where to spend money, product innovation and more. "
"This app is everything we needed. We were working too hard to export customer and order information from Shopify, then to manipulate it further in Excel, both time consuming and frustrating if the results didn't match monthly numbers!! If you aren't using this, you're missing out."
"Lifetimely remains one of our favorite tools to use. The Account Management team is highly attentive to our needs and has enabled us to dive even deeper into our customer analytics. From setup through comprehensive data review, Lifetimely serves as a focused, intelligently priced partner."
"It's easily one of the most valuable tools in our e-commerce stack. The insights into LTV and cohort behavior have completely changed how we look at customer retention and acquisition."
"This app has been instrumental in helping my team better understand LTV and create product strategies based on the data - incredibly well organized interface and does a lot more than you realize. Highly recommend."
"Easy to install! I like that this automates upsells based on learnings because it was getting very time consuming doing manual upsells since we are always launching new products. Customer service is 10/10 too."
"I can't recommend Lifetimely enough, it would benefit every eCommerce store to have it installed and review the data."
FAQ
Common questions
What's the key difference between Lifetimely and BeProfit?
BeProfit is a real-time profit and expense dashboard. Lifetimely's Profit Agent tracks the same P&L, LTV, and cohort data on every paid plan, then plans and executes the next action for you, within guardrails you set.
Does Lifetimely do UTM and multi-touch attribution like BeProfit?
Yes. Lifetimely includes multi-touch attribution across your ad channels on every paid plan. BeProfit's UTM attribution is limited to its Ultimate plan ($149/month) and up.
Does BeProfit have an AI agent like the Profit Agent?
No. BeProfit's AI surfaces patterns inside its dashboards. It doesn't monitor your store continuously, propose an action plan, or execute within guardrails the way the Profit Agent does.
How much does the Profit Agent cost?
It's included on every paid Lifetimely plan, starting at $79/month for stores doing up to 500 orders a month.
Can I run Lifetimely and BeProfit at the same time?
You can, but there's little reason to. Both cover core P&L and profit tracking, so most merchants replace one with the other rather than running both.
Can I switch from BeProfit to Lifetimely?
Yes. Connect your Shopify store and Lifetimely builds profit, LTV, and cohort reports from your historical order data.
Does BeProfit support more than one store?
Only on its $249/month Enterprise plan. BeProfit's Basic, Pro, and Ultimate plans are all capped at a single Shopify store.
Ready to move from tracking profit to acting on it?
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