KnoCommerce x Lifetimely. Know who found you. Know who's worth chasing.
Hit your CAC to LTV Goals. Kno turns your post-purchase survey into 60+ data points and ready-made audiences. Lifetimely tells you which ones actually drive profit, so you know who's worth your budget and who to send into your retention flows.
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Powering profit for subscription and repeat-purchase brands
One click to truly Kno and grow your best customers.
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Connect Kno Every audience starts as zero-party attribution data, what the customer told you directly. The Profit Agent adds real margin and true LTV at 6, 12 and 18 months to it.
Stack the audiences Kno filters one data point at a time. The Profit Agent combines several into a single persona in plain language, no manual filtering.
Price the persona See what a persona is worth in real profit, instead of sales, and which channel brought your highest-value customers. So you know where to put your budget and who to email for profitable outcomes.
Act and track it Push the persona to Klaviyo as a segment, and get its revenue and profit reported back in Slack. Shift budget to the channels that bring profit, bring back the customers worth chasing.
What you can ask about your audiences
"Is my biggest audience my most profitable one?"
Based on Kno responses, your biggest audience usually isn't your most profitable. The Profit Agent ranks every audience by contribution profit, so the one you build your next campaign around is the one that actually pays.
"Which channel and profile created my highest-value customers?"
Combine Kno's channel and profile answers and see which mix produced your best customers on real LTV, not first-order revenue. Know where your budget works hardest before you scale it.
"Which persona is worth the most, not just the biggest?"
Merge gender, age, and where they came from into one persona and see its real profit, so you know which one to build your next campaign around.
"What does this audience actually earn once it's had time to mature?"
Kno's survey-adjusted LTV is a useful early estimate from the moment someone responds. Tracks that same audience's real margin and LTV as it matures at 6, 12 and 18 months, computed from live store data, so you see the fuller picture.
"Which respondents are worth the in-survey upsell Disco serves?"
Kno's Disco can offer an upsell the moment someone answers your survey. The Profit Agent ranks respondents by existing profit first, so the offer goes to people worth the margin it costs.
"Once I've built this persona, is it actually paying off?"
Kno builds the audience from the answers you collect. The Profit Agent turns it into a persona priced on profit, pushes it to Klaviyo, and reports back on its revenue and profit in Slack — the answer doesn't end at the audience.
"Is my biggest audience my most profitable one?"
Based on Kno responses, your biggest audience usually isn't your most profitable. The Profit Agent ranks every audience by contribution profit, so the one you build your next campaign around is the one that actually pays.
"Which channel and profile created my highest-value customers?"
Combine Kno's channel and profile answers and see which mix produced your best customers on real LTV, not first-order revenue. Know where your budget works hardest before you scale it.
"Which persona is worth the most, not just the biggest?"
Merge gender, age, and where they came from into one persona and see its real profit, so you know which one to build your next campaign around.
"What does this audience actually earn once it's had time to mature?"
Kno's survey-adjusted LTV is a useful early estimate from the moment someone responds. Tracks that same audience's real margin and LTV as it matures at 6, 12 and 18 months, computed from live store data, so you see the fuller picture.
"Which respondents are worth the in-survey upsell Disco serves?"
Kno's Disco can offer an upsell the moment someone answers your survey. The Profit Agent ranks respondents by existing profit first, so the offer goes to people worth the margin it costs.
"Once I've built this persona, is it actually paying off?"
Kno builds the audience from the answers you collect. The Profit Agent turns it into a persona priced on profit, pushes it to Klaviyo, and reports back on its revenue and profit in Slack — the answer doesn't end at the audience.
"Is my biggest audience my most profitable one?"
Based on Kno responses, your biggest audience usually isn't your most profitable. The Profit Agent ranks every audience by contribution profit, so the one you build your next campaign around is the one that actually pays.
"Which channel and profile created my highest-value customers?"
Combine Kno's channel and profile answers and see which mix produced your best customers on real LTV, not first-order revenue. Know where your budget works hardest before you scale it.
"Which persona is worth the most, not just the biggest?"
Merge gender, age, and where they came from into one persona and see its real profit, so you know which one to build your next campaign around.
"What does this audience actually earn once it's had time to mature?"
Kno's survey-adjusted LTV is a useful early estimate from the moment someone responds. Tracks that same audience's real margin and LTV as it matures at 6, 12 and 18 months, computed from live store data, so you see the fuller picture.
"Which respondents are worth the in-survey upsell Disco serves?"
Kno's Disco can offer an upsell the moment someone answers your survey. The Profit Agent ranks respondents by existing profit first, so the offer goes to people worth the margin it costs.
"Once I've built this persona, is it actually paying off?"
Kno builds the audience from the answers you collect. The Profit Agent turns it into a persona priced on profit, pushes it to Klaviyo, and reports back on its revenue and profit in Slack — the answer doesn't end at the audience.
"Is my biggest audience my most profitable one?"
Based on Kno responses, your biggest audience usually isn't your most profitable. The Profit Agent ranks every audience by contribution profit, so the one you build your next campaign around is the one that actually pays.
"Which channel and profile created my highest-value customers?"
Combine Kno's channel and profile answers and see which mix produced your best customers on real LTV, not first-order revenue. Know where your budget works hardest before you scale it.
"Which persona is worth the most, not just the biggest?"
Merge gender, age, and where they came from into one persona and see its real profit, so you know which one to build your next campaign around.
"What does this audience actually earn once it's had time to mature?"
Kno's survey-adjusted LTV is a useful early estimate from the moment someone responds. Tracks that same audience's real margin and LTV as it matures at 6, 12 and 18 months, computed from live store data, so you see the fuller picture.
"Which respondents are worth the in-survey upsell Disco serves?"
Kno's Disco can offer an upsell the moment someone answers your survey. The Profit Agent ranks respondents by existing profit first, so the offer goes to people worth the margin it costs.
"Once I've built this persona, is it actually paying off?"
Kno builds the audience from the answers you collect. The Profit Agent turns it into a persona priced on profit, pushes it to Klaviyo, and reports back on its revenue and profit in Slack — the answer doesn't end at the audience.
How the Profit Agent complements Kno
Kno your customers, deeply. The Profit Agent achieves your CAC to LTV target.
Get to know your customers through post-purchase surveys, then let the Profit Agent price every persona on real profit and LTV. Know which are worth your ad budget, personalize your email and SMS around them, and bring back the ones worth keeping.
With Kno
Add the Profit Agent
With Kno
Add the Profit Agent
Every Kno data point, turned into a number you can track.
- Combine audiences into one profit-ranked persona
- See real LTV at 6, 12 and 18 months, beyond Kno's same-day estimate
- Track the persona as a Klaviyo segment after it goes live
Customers who use it weekly and heard about you from a friend average $218 in lifetime profit, versus $72 storewide, on 340 customers. New customers matching this combo are likely just as valuable, worth flagging early for a subscription push in your post purchase flow in Klaviyo. Want me to build it as a dynamic segment?
Daily use + referred by a friend
340 customersDynamic · Auto-updating as new customers match.
Ask the agent to do anything...
Kno's survey-adjusted LTV for gift buyers is a useful early estimate from the day they respond. At a 12-month maturity window with real margin factored in, this audience is worth $142 in contribution profit per customer. That's strong enough to be worth a dedicated nurture flow, not just your standard post-purchase email.
Want the 6, 12 and 18-month view for every audience?
LTV at maturity
Gift buyers, contribution profit
Kno's same-day estimate: an early signal, not the full picture.
Ask the agent to do anything...
The audience we just ranked highest on profit, 184 respondents. Want them built as a Klaviyo list so you can track their revenue and profit in Slack after you send to them?
Highest-profit Kno audience
184 respondents, profit ranked
List built and synced to Klaviyo. Revenue and profit will report back in Slack once the first sends go out.
Ask the agent to do anything...
Kno breaks down every answer. Make sure you know what each one is worth.
Connect Kno, your post-purchase survey, and the Profit Agent turns its zero-party data into a single persona, prices it on real profit and true LTV, and builds a Klaviyo segment for lifecycle marketing and personalization. Open it whenever an audience is worth a closer look.
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