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Neeta Nelson
Neeta is the Content & Community lead at AMP. She has over 8 years experience in eCommerce marketing having previously worked for TradeGecko.
Posts by author
How to Write Product Descriptions That Sell.
Let’s dive into the importance of product descriptions and explore how to write descriptions that sell.
A Step-by-Step Guide on How to Start an eCommerce Business.
If you’re interested in starting your own eCommerce business, this step-by-step guide will provide you with the necessary knowledge and insight to get started successfully.
The Power of Cohort Analysis in eCommerce.
In this article, we will explore what cohort analysis is, why it is important in eCommerce, how to conduct it, key metrics to consider, and its advantages compared to traditional analytics.
The Ultimate Guide to eCommerce Retention Strategies.
In this guide we explore the importance of customer retention, key elements of a successful retention strategy, building a solid customer retention foundation, implementing effective retention techniques, advanced retention strategies, and measuring the success of your retention strategies.
How to Create Effective Post Purchase Email Campaigns.
Post Purchase Email Campaigns allow you to nurture your relationship with customers after they have made a purchase, enhancing their overall experience and ultimately driving repeat sales.
10 eCommerce Growth Tactics to Boost Your Online Business.
In this article, we will explore ten effective eCommerce growth tactics that can help take your online business to the next level.
Boost Your eCommerce Repurchase Rate with These Effective Strategies.
Understanding the importance of repurchase rate and implementing effective strategies to improve it can greatly impact your business’s profitability and long-term success.
Are your Winback Campaigns Affecting your Profit Margins?
A winback campaign is a series of targeted communications at a customer who has purchased from you before, designed to incentivise them to make a repeat purchase.
The Ultimate Guide to eCommerce Lead Generation.
In this ultimate guide, we will explore the importance of lead generation in eCommerce, key concepts, effective strategies, useful tools, website optimization techniques, and how to measure the success of your lead generation efforts.
How to build your eCommerce Tech Stack.
In this guide, we’ll delve into the key components that make up a robust eCommerce tech stack and provide step-by-step instructions on building one tailored to your business’s needs.