Neeta Nelson
Neeta is the Content & Community lead at AMP. She has over 8 years experience in eCommerce marketing having previously worked for TradeGecko.
Posts by author
Measure what matters: Which eCommerce metrics truly help you move the needle, for long-term growth?
This article explores the importance of eCommerce metrics, highlights the metrics that truly impact growth, and provides insights on implementing and monitoring them effectively.
Shopify vs BigCommerce: Which Platform Reigns Supreme?
In this article, we will delve into the features, pricing structures, SEO and marketing tools, and customer support offered by both platforms to determine which one reigns supreme.
The Best Online Store Website Builder: A Comprehensive Guide.
In this comprehensive guide, we will delve into the world of online store website builders and help you make an informed decision.
The Ultimate Guide to Ecommerce Marketing Automation.
In this ultimate guide, we will explore the ins and outs of eCommerce marketing automation, including its benefits, key features, and implementation strategies.
AMPloyee Spotlight: Meet Mitchel from Customer Support!
Meet Mitchel from Lifetimely by AMP Customer Support!
The Power of Abandoned Cart Emails: Boosting Conversions and Recovering Lost Sales.
Savvy marketers have discovered the power of abandoned cart emails in not only boosting conversions but also recovering lost sales.
How to Calculate Average Revenue: A Comprehensive Guide.
In this comprehensive guide, we will delve into the definition and importance of average revenue, explore its key components, provide a step-by-step guide to calculating it, discuss common mistakes to avoid, and examine how average revenue can be used in business decisions.
20 Brand Deals We Can’t Resist this BFCM.
Here are 20 brands we LOVE that are having BFCM deals you just can’t miss out on!
Understanding the Difference Between Cross-Selling and Upselling.
Cross-selling and upselling are two common strategies used in sales and marketing to increase revenue and customer satisfaction.
Comparing Shopify and Shopify Plus: Which Is Right for Your Business?
In this article, we will take an in-depth look at both platforms to help you make an informed decision for your business.