Neeta Nelson
Neeta is the Content & Community lead at AMP. She has over 8 years experience in eCommerce marketing having previously worked for TradeGecko.
Posts by author
How to Keep Momentum Post-BFCM.
In this article, we deep dive into how to sustain customer interest, optimize your website, utilize analytics and prepare for the next BFCM.
Is Selling on Amazon Worth It?
In order to make an informed decision about selling on Amazon, it is essential to grasp the basics of how the marketplace functions and what it entails for sellers.
On-site conversion guide- 3 easy ways to boost AOV.
In this article, we will explore strategies to help you boost AOV and achieve sustainable growth.
The Top eCommerce Payment Processors for Seamless Transactions.
This article will explore the top eCommerce payment processors available to merchants, highlighting their key features, benefits, potential drawbacks, and future trends in payment processing.
Understanding the Concept of Upsell in eCommerce.
In this article, we will delve deep into the concept of upsell in eCommerce, exploring its definition, importance, psychology, strategies, and how to measure its success.
Amazon Marketing Strategy: Boost Your Sales with Proven Tactics.
In this article, we will explore the importance of Amazon marketing for online retailers, understand the key features of Amazon’s Marketplace, and delve into proven tactics to boost sales on this platform.
The Importance of Lifetime Value in eCommerce.
Understanding LTV and its components is crucial for businesses to develop effective strategies, maximize customer retention, and ultimately drive long-term success.
The Power of Personalization in eCommerce.
Understanding the true power of personalization is key to unlocking its vast potential for success.
Measure what matters: Which eCommerce metrics truly help you move the needle, for long-term growth?
This article explores the importance of eCommerce metrics, highlights the metrics that truly impact growth, and provides insights on implementing and monitoring them effectively.
Shopify vs BigCommerce: Which Platform Reigns Supreme?
In this article, we will delve into the features, pricing structures, SEO and marketing tools, and customer support offered by both platforms to determine which one reigns supreme.