Neeta Nelson

Neeta is the Content & Community lead at AMP. She has over 8 years experience in eCommerce marketing having previously worked for TradeGecko.

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eCommerce Business Insurance: Protect Your Online Store.

By Neeta Nelson | January 31, 2024

Running an online store comes with its own unique set of risks and challenges. As an eCommerce business owner, it is crucial to understand the importance of the right insurance coverage. eCommerce business insurance provides protection for your online store against various risks and can help safeguard your business’s financial stability and reputation. In this…

eCommerce Strategies: Understanding Chargebacks.

By Neeta Nelson | January 31, 2024

eCommerce chargebacks are a major concern for merchants. In this comprehensive guide, we will delve into the world of understanding eCommerce chargebacks. We will equip you with the knowledge and strategies to prevent and respond to these disputes effectively. What is eCommerce Chargebacks eCommerce chargebacks are not just a simple refund process. They are a…

Use Average Order Value Formula to Boost Sales.

By Neeta Nelson | January 31, 2024

In this article, we will discuss how to use the Average Order Formula to boost sales, monitoring and evaluating AOV, and the overall impact of AOV on business growth.

What Is AOV: Understanding Average Order Value.

By Neeta Nelson | January 31, 2024

Understanding what is AOV (Average Order Value) and how it can impact your business is essential for success.

AMPloyee Spotlight: Meet Anoop, Head of Product for Conversion!

By Neeta Nelson | January 31, 2024

We caught up with Anoop to learn more about life on the Conversion team!

eCommerce Packaging: Boosting Customer Experience.

By Neeta Nelson | January 30, 2024

This comprehensive guide will take you through key elements, innovative solutions, and common challenges associated with eCommerce packaging.

Leverage Penetration Pricing: Gain Market Share.

By Neeta Nelson | January 30, 2024

By understanding the concept, benefits, implementation, and associated risks, businesses can leverage penetration pricing to their advantage.

Average Order Value vs Revenue: Unveiling Key Differences.

By Neeta Nelson | January 30, 2024

This article compares average order value vs revenue and sheds light on the impact of AOV and Revenue in business operations.

How to Calculate AOV (Average Order Value).

By Neeta Nelson | January 30, 2024

In the world of business, understanding and analyzing your financial metrics is essential for making informed decisions and driving growth. One such metric that plays a pivotal role in analyzing your eCommerce performance is Average Order Value (AOV). AOV provides valuable insights into the spending behavior of your customers and helps you identify opportunities to…

Tools to Build a Successful Online Furniture Store.

By Neeta Nelson | January 29, 2024

Selling furniture through an online store can be a lucrative business venture if done correctly. With the rise of eCommerce and the ever-growing market for online shopping, it is important to understand the dynamics of this industry and how to effectively sell furniture online. This comprehensive guide will provide you with valuable insights and strategies…