Neeta Nelson

Lifetime value (LTV) is an important metric that helps businesses measure the value of their customers over a specific time period.

In this article, we explore the importance of post purchase conversions, key metrics to track and effective strategies to boost conversions.

In this article, we will explore the importance of LTV, key factors that influence it, effective strategies to increase Shopify LTV.

This article will delve into the various strategies and best practices to improve warehouse efficiency and ultimately reduce costs.

This article looks at the key components of eCommerce accounting and explores the importance of accurate accounting.

Let’s take a look at the definition of eCommerce margin and markup, how to calculate them, and the relationship between the two.

This blog looks at the importance of a streamlined checkout process and discusses strategies to optimize it.

In this article we define Average Revenue Per User and provide tips on how to improve ARPU for your eCommerce business.

In this article, we will delve into the basics of an eCommerce income statement, explore its components and discuss the steps to create one.

In this article, we will explore how to create an effective eCommerce pricing strategy that can help drive your business forward.