Neeta Nelson

Looking at your data in isolation can make decision making challenging especially when you don’t have any relevant industry data to compare it against. If your 90 day repurchase rate is 25% is that good? What should your margins look like if you sell clothing online?  AMP’s new benchmark report takes the guesswork out of…

A deep dive into what is Shopify Plus, who is it for, what are the key benefits and what are the fees and associated costs.

Dive into the advantages of Shopify Plus and key factors to consider when deciding if switching is the right decision for your business. 

This article explore the significance of customer lifetime value metrics, explain how to calculate them accurately, discuss implementation challenges, and highlight future trends that will shape their role in business analytics.

In this article, we will delve into ecommerce LTV and explore strategies, measurement techniques, challenges, and future trends.

Nicolas Moulin gives us the scoop on how Fashion brands can keep emails fresh and effective.

This article will delve into the various aspects of eCommerce fraud prevention and how can help businesses combat this growing problem.

Developing a successful CPG ecommerce strategy is essential for reaching your target audience, driving sales, and staying competitive in the market.

The rise of “buy online, pick up in-store” (BOPIS) retail has emerged as a game-changer, offering a seamless shopping experience that combines the best of both online convenience and in-store immediacy.

Reverse logistics, sometimes referred to as aftermarket logistics, plays a crucial role in optimizing resource utilization, reducing waste, and enhancing customer satisfaction.