Blended ROAS benchmarks for eCommerce companies

Blended ROAS is the combined return on ad spend across all channels. It is measured by taking the total sales and dividing it by the total marketing spend.

Blended ROAS benchmarks by industry are included below.

Blended ROAS - Apparel
Blended ROAS - Beauty
Blended ROAS Fashion Overlay
Blended ROAS - Fitness - Overlay

See the rest of the metrics

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